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Building The World’s Most Popular Wine Community | Heini Zachariassen

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  • Building The World’s Most Popular Wine Community | Heini Zachariassen
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Heini Zachariassen sees himself as an operating entrepreneur who loves building ideas into international businesses.

Heini is the founder of Vivino. What began as a simple app for wine lovers has become the world’s most popular wine community, just this month celebrating the 100 millionth rating submitted to Vivino by the community.

Back in July 2009, when the idea for Vivino was born, there were already 600+ wine apps in the app store — but this is no way distracted or discouraged Heini from creating Vivino within this busy market.

In this episode we discuss:

  • Why you need to become semi-obsessed with your ideas
  • Your job as a founder is to see your business as a layer cake (and fully understand each of the unique layers)
  • Why Heini believes the product side of your business is the most crucial to your success

Now, let’s hack…

Heini Zachariassen

Links and resources from the episode

  • Vivino
  • Raw Startup YouTube Channel
  • Heini Zachariassen on Twitter
  • Heini Zachariassen on LinkedIn

Show sponsor

WordPress: To take advantage of the 15% discount you heard about on the show, go to WordPress.com/hack and use the promo code PODCAST when you check out.

Dig this episode? Wait until you hear these…

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Jonny Nastor

Hey, I'm Jonny. My mission is to help you find your focus and do work that matters. To do this, I work as a consultant, bestselling author, and founder of HTE.

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