The Story Behind Driving 7,000,000+ YouTube Views Per Month | Reza Izad

Today’s guest began his career as a partner at The Collective Management Group, where he helped grow the business into one of the world’s largest music management firms.

Then in 2011, he moved into the YouTube space as the co-founder of Studio71. As global CEO of Studio71, he leads the most engaged digital network on YouTube with 1,300 channels driving 7 billion views a month.

Studio71 works with top creators including Dwayne “The Rock” Johnson, Lilly Singh, Rhett & Link, Hannah Hart and Roman Atwood.

In this conversation, we discuss:

• Holding opinions firmly (until something changes your mind)
• Where the rubber meets the road for a global media company
• How to create great videos

Now, let’s hack…

Reza Izad

Links and resources from the show

• Studio71
• Create Great Videos, by Reza Izad and Jake Greene

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