Solve a Big Pain for a Small Audience | Natalie Nagele

What if you could run a successful software company with your significant other, have your team of 30 people work just 32 hours per week, build houses on the side, and be a loving and caring parent?

Natalie Nagele has done just that. For the past 14 years, she has been the co-founder and CEO of Wildbit. Wildbit is the parent software company of Beanstalk, Postmark, Conveyor, and Deploybot which they sold in 2017.

Wildbit builds software that enables developers to get out of the weeds and focus on what they do best — which is to design, code, and ship brilliant software.

In this conversation we discuss:

• Why focusing on your team is more vital than focusing on your products
• How to solve really big pain points for a really small audience
• Making space to enable your team to get into deep work

Now, let’s hack…

Natalie Nagele

Resources and links from the episode

• Wildbit
• Natalie Nagele on Twitter
• Deep Work by Cal Newport
• Learn more about Minimum Viable Product

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